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HEOR Fundamentals

The basic definitions of the field of HEOR, who works in HEOR, and how the results of the work product are used.

HEOR Glossary

Like any field, HEOR has its own special language. Here we dig in to some of the most common terms you’ll hear in the field.

Study Designs: Economic Modeling

Economic modeling is a research technique used to estimate the costs and benefits of healthcare interventions, and their study designs provide valuable insights for decision-makers in healthcare.


HEOR is an important field for insurers to consider when making coverage and reimbursement decisions for healthcare products and services.

Health Policy & Economics

Health policy and economics are essential components of HEOR. They play a vital role in shaping healthcare systems, determining resource allocation, and influencing reimbursement and coverage decisions.

Frequently Asked Questions

These are the most frequently-asked questions about health analytics services. Let us know if you have a question that you don’t see answered here.

Based on rigorously designed research methods, HEOR focuses on understanding the economic and clinical health outcomes consequences of therapeutic interventions and of specific treatment decisions.

Our clients are pharmaceutical manufacturers, medical device manufacturers, and consumer and provider-facing digital health organizations. In addition, we routinely collaborate with health plans, employers, and health systems, embedding sponsored HEOR studies within their systems.
Our clients must make daily decisions as to how to position, pay for, or recommend therapeutic options to their clients or patients, and require data, often from our collaborators, to make the most informed, thoughtful, cost-effective, and clinically beneficial decisions.
By partnering with our clients, Health Analytics is able to conduct research that translates data into strategic guidance and actionable business intelligence, as well as evidence to support clinical decisions and insights.

The best candidates for work in the field of Health Economics and Outcomes Research (HEOR) have a PhD degree (or equivalence) in Public Health, Statistics, Health Services Research, Economics, Epidemiology, Health Policy, and an excellent track record demonstrating research and quantitative expertise. 

In the current environment, individuals who obtain a Doctor of Pharmacy (PharmD) degree also make excellent candidates for fellowships and associate level positions within HEOR.

Contact Health Analytics

Contact us today to learn more about how Health Analytics can meet your HEOR needs. If your request is especially urgent, please feel free to reach out by phone at the number below. 

For more information, please contact us at:

Health Analytics, LLC
9200 Rumsey Rd. Suite 215
Columbia, MD 21045

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